Business Management for the Creative Mind

A session at SXSW Interactive 2011

Saturday 12th March, 2011

5:00pm to 6:00pm (CST)

The Interactive Media world is a multi-billion dollar industry. And it is filled with what Michael Gerber refers to in "The E-Myth Revisited" as technicians who have had an Entrepreneurial Seizure and have made the mistake of thinking that if you understand the technical work of your business, you can be successful as a business owner. How many great ideas where scuttled because the business failed? Don't let your lack of business savvy undercut the brilliance of your ideas! Business Management for the Creative Mind will help you to understand that you don't need an MBA to be good at business. In this Core Conversation, We'll discuss the myths of incompatibility between business and creativity; what it takes to create a successful business; how to further your career and how to get the next level in your industry. You cannot create long-term success without first understanding the basics of being a small business owner and how to apply those fundamentals to your business. Together, we'll discover: * The 5 Hats of the Business Owner * How to overcome the 5 Biggest Challenges most business owners face * 3 Keys to Your Success. Even if you are an employee, acting as if you are a small business owner is the key to a long and successful career. This conversation will enable you to see yourself at home in the world of business and use your innate creative skills to conquer the challenges that may now seem overwhelming to you.

LEVEL: Intermediate

About the speaker

This person is speaking at this event.
Debra Russell

Certified Business Coach & Speaker, specialties: music business, film industry, writers, visual arts, creative/production, pro athletes, business owners bio from Twitter

16 attendees

  • Jason Hartsell
  • Amy Hayes
  • Debra Russell
  • Brett Harned
  • Christopher Cashdollar
  • changeorder
  • Dave Christensen
  • Luciana Misura
  • lydiamann
  • Manix Kalv
  • Matt Keeler
  • Georgetta Nicol
  • Sarah Khan
  • Simon Doggett
  • TyKisha
  • Yellow Pencil RD

29 trackers

  • David Damore
  • Arena Reed
  • Andrew Weber
  • Robin Stevens
  • Chiara Bernasconi
  • Carrie Stalder
  • Cennydd
  • Charlie Park
  • Eric Auld
  • Brian Ng
  • Davide 'Folletto' Casali
  • Gail Doggett
  • Heather Alden
  • PF Samuelson
  • Jake Przespo
  • Johannes Kleske
  • Josepf Haslam
  • Julia Prior
  • kathybabb
  • Katie Felten
  • Liang Shi
  • Marcelo Somers
  • Lindi Horton
  • Mike Matthews
  • Online Prism
  • Rob Weychert
  • poptune
  • Shelley Cook
  • Paul Solomon

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Time 5:00pm6:00pm CST

Date Sat 12th March 2011

Session type

Core Conversation

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