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Startup Marketing: It's More Than a Twitter Account

A session at SXSW Interactive 2011

Tuesday 15th March, 2011

11:00am to 1:30pm (CST)

Have you ever looked at the Sky Mall catalog and say to yourself "How have I gone this long without an ankle air conditioner?"

Probably not but the fact is that there are a lot of start ups and more will be formed before you finish reading this description. It's getting harder and harder to get the attention you need to prosper and reach your prospective audience but that doesn't mean it is impossible!

This talk is going to cover a few tricks and tips for actually marketing your business from a start up perspective and you may be surprised that this talk isn't going to be all about Social Media!

LEVEL: Intermediate

About the speakers

This person is speaking at this event.
Britta Riley

More urban pioneers coming up every day. Collective production. Windowfarms. R&D-I-Y. bio from Twitter

This person is speaking at this event.
Dan Martell

Family first! CEO/Founder of http://Clarity.fm. Co-Founder of @Flowtown (Acquired '11). Angel investor http://angel.co/danmartell. Passions #marketing #design bio from Twitter

This person is speaking at this event.
Sarah Prevette

Founder of Sprouter (acquired by Postmedia Network Inc.) & BetaKit bio from Twitter

This person is speaking at this event.
Alex de Bold

ChickAdvisor Co-founder. Dad. bio from Twitter

This person is speaking at this event.
Saul Colt

Mayor of Twitter, Smartest Man in the World, The Internet's Head of Magic (R) and graduate of the Handsome Boy Modeling School. bio from Twitter

Next session in Capitol E-H

3:30pm Advanced Integrations of Social Media Analytics by Susan Etlinger, Blake Robinson, Megan Costello, Margaret Francis and Chris Lightner

43 attendees

  • Joey deVilla
  • Alex de Bold
  • Sachin Agarwal
  • Andrea Genevieve
  • Anna Manasova
  • Cory Forsyth
  • David Beach
  • Ross Boucher
  • Sean Patrick Henry
  • Briankrat
  • britta riley
  • Centrally
  • Claudia Obata
  • Sandeep Parikh
  • Dan Martell
  • DaveO from HootSuite
  • Fahd Butt
  • Michiel Frackers
  • Amy Greenlaw
  • Grey Garner
  • Devin Hunt
  • Jason Ugie
  • Bob Jansen
  • Jenn Deering Davis
  • Jen van der Meer
  • Jon Lim
  • keithmcarthur
  • kickme444
  • Charles Klein
  • Koen Verhagen
  • Kyle West
  • Luciana Misura
  • Martijn Pannevis
  • Randy Mah
  • randyhoyt
  • Ryan Kuder
  • SarahPrevette
  • Saul Colt
  • Shane Vitarana
  • Lee Dale
  • Sylvain Martel
  • Martijn Verver
  • Bora Celik

23 trackers

  • Stan Phelps
  • David Damore
  • Ryan McCormack
  • Cat Posey
  • Cliff Whitecoat
  • Colin Schlüter
  • Brian Duggan
  • Coté
  • crcarlson
  • Devon Smith
  • Greg Horowitz
  • Hans verschooten
  • Jay Patel
  • Katie Felten
  • Maarten den Braber
  • Mick Darling
  • Online Prism
  • Geof Crowl
  • Jeff Wallace
  • Salim Virani 🌀
  • Sven Lauwers
  • Sebastjan Trepca
  • Sebastian Gerhard

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When

Time 11:00am1:30pm CST

Date Tue 15th March 2011

Session type

Workshop

Session Hash Tag

#startmktg

Short URL

lanyrd.com/scrpk

Official session page

schedule.sxsw.com/…event_IAP5747

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