Why PR's Future May Not Look Like PR

A session at SXSW Interactive 2011

Tuesday 15th March, 2011

12:30pm to 1:30pm (CST)

When You Think of PR (Public Relations), your first impression may be of the silver tongued "flack" spinning a corporations' news, putting a positive slant on everything. With advances in networks, online communities and the ability of the average individual to become their own content producer and influencer - the face of PR is changing, shifting the focus from communications to engagement in increasingly public spaces both online and off.

LEVEL: Intermediate

About the speakers

This person is speaking at this event.
eBay Ink

The Twitter feed for the official eBay corporate blog: eBay Ink. bio from Twitter

This person is speaking at this event.
David Armano

Managing Director @edelmandigital Chicago. Intrapreneur, dad, hubby to @msarmano, contributor @harvardbiz, co-founder #Allhat, biker, & imperfect soul. bio from Twitter

Next session in Hill Country CD

3:30pm How to Build Your Tribe by Andrew Warner

38 attendees

  • Alyssa Jones
  • Andrea Genevieve
  • David Armano
  • Betsy Weber
  • Ryan McCormack
  • Claudia Obata
  • Cristiano Dias
  • Rocco Stallvord
  • Dean Cruse
  • Dan Gebler
  • Joe Gray
  • eBay Ink
  • Elias Parker
  • Gui Ambros
  • Héctor Sepúlveda
  • Jane Kovacs
  • Jenn Deering Davis
  • Joris
  • John Turner
  • Katie Felten
  • Kiratiana
  • Georgetta Nicol
  • Michael Leis
  • Jason Roy
  • nickcharles61
  • Nick Parish
  • Patricia Marinho
  • Peter Fasano
  • Ricardo Diaz
  • Robbie Whiting
  • Rory ︻╦╤─
  • R
  • Yesenia Sotelo
  • Sylvain Martel
  • Jim Durbin
  • Martijn Verver
  • Whitney Hess
  • Zeb Dropkin   ☯

20 trackers

  • David Damore
  • Alex de Soto
  • Andrea Nordgren
  • DaveWatson-bulldogmi
  • Carli McKinney
  • Cat Posey
  • Gordon Kennedy
  • PF Samuelson
  • Bob Jansen
  • Jenn Howard
  • Johannes Kleske
  • Jory
  • kathybabb
  • Katrina Cabrera
  • Kevin Marks
  • Liang Shi
  • Loulia Miller
  • David Beaudouin
  • Mikael Nerde
  • Eddie Garrett

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Time 12:30pm1:30pm CST

Date Tue 15th March 2011


Hill Country CD, Hyatt Regency Austin

Session type

Core Conversation

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