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Social Commerce: Products Find Us: iPhones to Underoos

A session at SXSW Interactive 2011

Tuesday 15th March, 2011

3:30pm to 4:30pm (CST)

If Facebook were a country, it would be the third largest in the world. 2008-2010 showed us that Social Media is huge and here to stay.

What 2011-2013 will show us is that the value developed and shared within social media efficiently influences our purchase decisions [social commerce]. We will no longer search for products and services, rather they will find us via social media. This new world is one in which consumers win and companies that produce great products of value excel.

Join social media specialists Brian Solis (Author of Engage) and Erik Qualman (Author of Socialnomics) as they discuss:

+ Current Social Commerce Trends & Technology

+ Case Studies: The good, the bad, the ugly

+ Review how can companies capitalize today and 2-3 years from now

Notes: Per SXSW request of having more duo presentations this year, we feel this is a dynamic duo (well rated past SXSW speakers) discussing a new and very important technical topic.

LEVEL: Advanced

About the speakers

This person is speaking at this event.
Brian Solis

http://en.wikipedia.org/wiki/Brian_Solis bio from Twitter

This person is speaking at this event.
Erik Qualman

Socialnomics Creator ☆ Author ☆ Keynote Speaker ☆ Spartan & Longhorn ☆ Professor ☆ Superhero in name only - I do own a cape though bio from Twitter

This person is speaking at this event.
Julia Hartz

Co-Founder and President of http://Eventbrite.com bio from Twitter

Next session in TX Ballroom 5-7

5pm Can Crowdsourcing Save Classical Music? by Indira Etwaroo

28 attendees

  • Alyssa Jones
  • Andrea Hong
  • Arjun Kurpad
  • Arjan van de Steeg
  • David Beach
  • Brian Solis
  • Cat Posey
  • elysa ellis
  • Erik Qualman
  • Michiel Frackers
  • Walter Schwabe
  • Grey Garner
  • Ella Worth
  • Iskander Smit
  • Julia Hartz
  • Kiratiana
  • Lindsay Tanchuk
  • lovisa
  • David Beaudouin
  • Margaret Rosas
  • sbpeterson
  • Seana Norvell
  • Sylvain Martel
  • Sven Lauwers
  • Tan Lam
  • Stefan Nowak
  • Zach Pousman
  • Martijn Verver

27 trackers

  • MIP Markets
  • Ryan McCormack
  • Barbara R. S.
  • Adam
  •  Chris Heuer
  • Eric Hurst
  • Eric Kramer
  • Hans verschooten
  • Hundert Grad
  • Jamie Wong
  • Bob Jansen
  • Jay Patel
  • Jen Lee Reeves
  • Johannes Kleske
  • Justin Silva
  • Wade Austin
  • Orson Ka'ili
  • Kyle Wiebalk
  • Maarten den Braber
  • Mick Darling
  • Mikael Nerde
  • Trish Lawrence
  • Eddie Garrett
  • Marc Sexton
  • tim deSilva
  • Ted Leung
  • Sebastian Gerhard

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When

Time 3:30pm4:30pm CST

Date Tue 15th March 2011

Where

TX Ballroom 5-7, Hyatt Regency Austin

Session type

Dual

Session Hash Tag

#socialcom

Short URL

lanyrd.com/scrtw

Official session page

schedule.sxsw.com/…event_IAP6784

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Topics

Books by speaker

  • Digital Leader
  • The End of Business As Usual
  • Socialnomics

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