Can The Games Industry Learn From Web UX

A session at SXSW Interactive 2011

Monday 14th March, 2011

9:30am to 10:30am (CST)

Big budget games with ground-breaking gameplay can so often be let down by difficult user interfaces, cryptic menu systems and poor usability. User experience design and information architecture have become fundamental to the process of developing great websites and mobile experiences; could the same tried, tested and trusted techniques work for AAA games?

In the world of mobile gaming it's frequently the smaller independents’ who are the real innovators. Often coming from a web background, many independent mobile game developers are producing beautifully considered interfaces for a whole new class of intelligent contextual games, while the big publishers are still attempting to port console games to inappropriate devices. Have the web backgrounds of these independents’ given them an innate understanding of designing for user context or is it just never having been restricted by the sometimes stringent requirements for Gold Master and the limitations of the 10ft interface?

This is of course a two-way street. Some of the processes involved in game design for consoles have a far greater lineage than that of design for mobile and web, and as such there are techniques that deal directly with adherence to a set of constantly evolving industry standards that could certainly be considered by the wider developing community.

LEVEL: Intermediate

About the speakers

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Jonty Sharples

Country-living gastrophile, co-founder of @Hactaris, and @supercarers CDO. bio from Twitter

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Andy Beaumont

Co-founder of @hactar and Professor of Misanthropology at STFU. Sportmanteau World Champion 2004. bio from Twitter

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Jim Unwin
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Florian Fangohr

fangohr, llc: strategy / design / code bio from Twitter

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Margaret Robertson

Development Director at Hide&Seek, game designer and one-time Edge editor. Follow me at @ranarama, if you would like.

Next session in Ballroom C

11am Games: Tools For Mass Communication by Benjamin Taylor, Michael Agustin and Brett A McCall

23 attendees

  • Alex Bilstein
  • Cennydd
  • Derek Chan
  • Andy Beaumont 🚩
  • Emilia Blom
  • fangohr
  • Dave Christensen
  • Jonty Sharples
  • mårten jönsson
  • Jaime Wilson
  • jasonhall
  • Jason Wehmhoener
  • James Fairbairn
  • Jason Paul
  • Jon Lim
  • Matthew Hawn
  • Marcello Merlo
  • Matt Saforrian
  • Margaret Robertson
  • Raphaëlle Heaf
  • Reuno
  • Simon Doggett
  • Tom Kiss

20 trackers

  • Brigitte Jellinek
  • Bruno Alves Mendonça
  • Keith Chu
  • changeorder
  • Charlie Park
  • Damian Damjanovski
  • Rogelio H. Umaña
  • Heidi Blanton
  • Mitchell Dunaway
  • Iskander Smit
  • Jason Rutherford
  • Wade Austin
  • Michael Koukoullis
  • Mark
  • Tim Holden
  • Christian Giordano
  • Jason Lewis
  • Rachel Coldicutt
  • Rob Weychert
  • Shannon Darrough

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Time 9:30am10:30am CST

Date Mon 14th March 2011


Ballroom C, Austin Convention Center

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