Monday 14th March, 2011
11:00am to 12:00pm
With a history stretching back over sixty years, Edinburgh is the world's festival city and today boasts a year round calendar of festivals which attract 4 million attendees. But in the digital age, what can Edinburgh’s Festivals do to ensure they continue to be an iconic cultural experience well into the 21st century – and does SXSW hold any clues? And given that arts festivals are historically all about the live experience, how should they best incorporate the digital? We will look at the future of festivals, share what Edinburgh has learnt from its rich history & what it is doing to evolve and explore what Austin and Edinburgh have to learn from each other. Old & new, UK & USA, arts & digital - this session will have it all - including the story of why Edinburgh in 1947, not the Bay Area, was the home of the first ever unconference!
creator of @buddhify | setter-upper of @festivalslab + @syncHQ | trustee of @britishcouncil | etc bio from Twitter
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