Comedic Communication: Designing for Pleasure and Play

A session at SXSW Interactive 2011

Monday 14th March, 2011

12:30pm to 1:30pm (CST)

Reaching disengaged communities usually doesn’t include building an app or a Web site but creating a more tangible experience—And, inspiring those who are long lost to apathy to even consider taking part in this experience is the first and most difficult step. Designers often end up using stereotypical and common forms of serious, logical argument in communicating pertinent issues.

But many designers have failed to acknowledge a common tool as one of the most powerful rhetorical strategies for use in their work: humor. The majority of publications within the field of humor research have surfaced in the past decade. Design is the one field that has been barely explored as a humorous rhetorical genre. Neglecting humor’s potential eliminates the chance of mastering a method of communication that has an unlimited usage scope because of its cultural role and human value.

There exists a need for humor to become better understood in communication design both in use and in evaluation. Humor in design, through this panel, can be explored to establish a way of communicating serious issues in a non-intimidating fashion. Discussions would provide advocacy organizations or individuals with new and more effective methods for deeper poignant messaging. The hope in furthering awareness of humor research in design is to significantly add to the area of design for social change using strong emotional approaches. As Mark Twain said, “The secret source of humor is not joy but sorrow.”

LEVEL: Beginner

About the speakers

This person is speaking at this event.
Adam Frucci

I run Splitsider and perform at UCB. bio from Twitter

This person is speaking at this event.
Baratunde Thurston

Wrote #HowToBeBlack http://howtobeblack.me Formerly @TheOnion. Now @CultivatedWit. My tweets represent your employer's opinion bio from Twitter

This person is speaking at this event.
Chelsey Delaney

designer, writer, musician, comedic womyn bio from Twitter

This person is speaking at this event.
Lisa Cohen

I built WitStream bio from Twitter

Next session in Ballroom A

3:30pm Critical Thinking for UX Designers (Or Anyone, Really) by Russ U and Christina Wodtke

23 attendees

  • Baratunde Thurston
  • Ben Essen
  • Bucky Flowers
  • Chelse D.
  • Christina Xu
  • Cliff Tyllick
  • Lisa Cohen
  • Emilia Blom
  • Michiel Frackers
  • Adam Frucci
  • Gerard Ramos
  • Helen Chi
  • Jake Brewer
  • Jesse Burkunk
  • keithmcarthur
  • Kiratiana
  • Paul Kafasis
  • Pras Subramanian
  • Rachel R
  • Seth Daulton
  • Derek Flanzraich
  • Tom Kiss
  • vikramtank

16 trackers

  • Andy K. Cheng
  • Jessica Clark
  • Bryan Jones
  • Cliff Whitecoat
  • Alex Howard
  • Ella Worth
  • jbrotherlove
  • John Keefe
  • Wade Austin
  • Lance Roggendorff
  • Chris Carter
  • Marcello Merlo
  • nice dream
  • Benjamin Bykowski
  • tim deSilva
  • Alex Schaffert

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Time 12:30pm1:30pm CST

Date Mon 14th March 2011


Ballroom A, Austin Convention Center

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Books by speaker

  • How to Be Black

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