Status Update….or Status Upgrade?

A session at SXSW Interactive 2011

Monday 14th March, 2011

3:30pm to 4:30pm (CST)

Has documentation of experience become more important than experience itself? Are we creating experiences for the purpose of impressing, bragging and other types of “douchebaggery”?

Sharing our lives with our networks has become second nature. Our streams are our reputation. By being constantly connected, the human experience has shifted from just having experiences to focusing on documenting them. But how much of it is created or altered just to share?

We’re all content creators. As our curiosity and interest in the lives of friends and strangers grows, we’re changing the way in which we prioritize and filter the content for our networks…or at least what we choose to publicly share.

Companies have become increasingly interested in participating in the social web and finding ways to become intertwined in our digital homeostasis. They seek out ways to filter through the “noisy” environment and uncover new insights and ways to effectively create products, services and messaging that appeals to our digital tastes and desires.

How is our desire to share impacting how we live? Which behaviors are driven by intent to share and which are just reported as they happened naturally? How do we tell the difference between “memories” and “content?” What do we filter and deem “cool” enough to share? What are the innovative companies doing to navigate this changing environment? Join in on the conversation!

LEVEL: Intermediate

About the speakers

This person is speaking at this event.
Becky Johns

PR pro. Adventure chaser. Photographer, A-licensed skydiver, snowboarder, foodie, musician, traveler. bio from Twitter

This person is speaking at this event.
Ben Smithee

CEO, Market Research & Strategy Consulting, helping people, living life to the fullest, travel, food, technology, music and sports bio from Twitter

Next session in TX Ballroom 1

5pm Urgent Genius: Creating Topical Social Ideas At Speed by Jon Burkhart and Grant Hunter

10 attendees

  • Becky Johns
  • elysa ellis
  • Michiel Frackers
  • Jackie Shelley
  • Jesse Burkunk
  • Lindsay Tanchuk
  • Luciana Misura
  • Ricky Yean
  • Seana Norvell
  • Ben Smithee

13 trackers

  • David Damore
  • Andy K. Cheng
  • Claudia Obata
  • Chris Sweet
  • Daniel Joseph Byrd
  • Jenn Howard
  • Orson Ka'ili
  • Kye Hittle
  • Liang Shi
  • Dinah Sanders
  • Benjamin Bykowski
  • Tan Lam
  • TechSmith

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Time 3:30pm4:30pm CST

Date Mon 14th March 2011


TX Ballroom 1, Hyatt Regency Austin

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