After completing this three-day course, you’ll not only understand the fundamental role of usability and the methods for employing it, but also how to develop a sound usability plan for a design project and effectively execute that plan.
This intensive camp gives you the practical skills you need to recruit participants, conduct hands-on testing with real users, and turn your findings into action items for the design team.
Graphic design is a creative process that combines art and technology to communicate ideas and messages. Designers create, choose, and organize elements such as typography, images, colors, and even white space around them to communicate these messages effectively. An interface that is both engaging and easy to follow and navigate through is one that will gain brand trust, successfully convey a message, and/or contribute to revenue growth.
This session will help you think more like a designer, develop your design sense, train your eye, and bridge some natural gaps caused by bringing various professions together for successful web site design.
For an effective UI design, you must choose and organize elements such as typography, images and colors combined with usability guidelines to communicate ideas and/or messages effectively. An interface that is both engaging and easy to follow and navigate through is one that will gain brand trust, successfully convey a message and/or contribute to revenue growth.
The key to success is collaboration among marketing groups, designers, business analysts, and programmers to reduce rework and costs, shorten time to market, and improve the product.
In this session, you’ll learn how to create successful layouts and bridge the natural gaps created by bringing various professions together. We’ll discuss visual design and usability best practices, as well as what you can expect various team members to contribute to a successful website design.
Which of the 1,549 documented Web usability guidelines are most important? This tutorial focuses on the key insights into people’s website behavior and on the resulting top guidelines for making your website easier and more enjoyable to use.
Understanding these general principles will help you think through design problems, analyze usability challenges specific to your own project, and make the correct trade-offs when you have conflicting considerations.
This course distills the findings from our testing of 831 websites with 2,744 users in 16 countries across four continents, including usability tests, field studies, and eyetracking research.
Information Architecture (IA) is the cohesive structure that brings all of a website’s pieces together in a uniform manner. After the strategic plan, IA is the single most important element driving website success.
Unfortunately, many Web teams lack the expertise or time to undertake a full-blown IA development phase and often combine it with navigation and interface design. We understand this reality and have developed this seminar to help teams for whom IA is a small (yet important) part of their Internet responsibilities.
There are hundreds of books and courses about IA. How is this one different? It incorporates empirical findings from our extensive usability studies and examines them using screenshots, video clips, and explanations of real user experiences.
Whether or not you have prior IA knowledge, Information Architecture 1 will help you get up to speed. You’ll learn the whys, whats, and hows of developing a useful, usable, and extensible information structure that saves your company time and money during and after development.
This seminar is not about library school theories or a speaker's pet ideas—it’s about what has been shown to work in user testing.
by Kara Pernice and Amy Schade
An intranet typically houses both mission-critical applications and enormous amounts of information. Whatever it offers, an intranet’s success—and that of the employees it serves—hinges on usability.
In this seminar, we’ll detail top considerations for planning a best-practices intranet and the art of running it—that is, the managerial aspects of intranet design. We’ll also discuss intranet teams, content management, and how corporate culture influences an intranet.
This seminar is based on:
In addition to numerous examples culled from our extensive research, we’ll present examples from winning intranet designs drawn from our competition’s eight-year history.
by Jen Cardello and Garrett Goldfield
Defining a Web-based navigation system can often devolve into an opinionated game of office politics or a mad grab at the technology of the week. To ensure quality, your navigation design should be driven by a user-centered design methodology.
The best starting point for defining an effective, efficient, and extensible navigation system is to understand human behavior, the scope of navigation components and styles, your business needs, and your users’ mission-critical tasks.
In this seminar, we’ll explore navigation components and menu styles and give you the tools you need to make informed navigation design decisions.
Non-profit and charity organizations rely on donations to succeed. In this full day tutorial, we’ll explore what non-profit and charity organizations can do to gain more supporters and website donors.
Potential donors are interested in very specific pieces of information. We’ll identify their top questions and show examples of sites that answered these questions well—and those that could improve. We’ll also provide guidelines on how to streamline the donation process. Additionally, we’ll cover how to integrate affiliate or chapter websites with the main organization website.
by Kara Pernice and Amy Schade
Come hear and learn from the people who have made the best intranets in the world. Winners from our annual competition for the best intranets will present their processes, tips, and even the underbelly of their design processes leading up to making amazing intranets.
Gather invaluable advice from experts who have successfully created winning designs. Case studies will cover approaches that engaged users, solved design problems, pleased stakeholders and supported corporate goals, with plenty of design examples along the way.
We’ll also cover emerging intranet trends and allow plenty of time for discussion and questions and answers to let you talk to the experts who are doing intranet design right.
This day of speeches is a rare chance to hear even more detail about this year’s winning intranet designs from the people who created them. Take advantage of this unique event, as it is only possible for us to have these experts together for one day.
7th–11th February 2011