by Bob Burns
What is the future of shopping? Will consumers research, browse and purchase as they go about their daily routines? Just as we have seen GPS allow us to navigate in real time, smartphones are allowing consumers to gather information and make purchasing decisions with the same ease. But how well do these devices and virtual experiences work with our current retail landscape and how can digital user experiences begin to influence these environments? Based on research done with consumer using smartphones in Best Buy stores we can begin to explore the impact of these devices not only on how we shop but on how these spaces may begin to change to accommodate consumer behavior.
Increasingly, designing effective mobile interactions requires companies to think about how they can create connected, contextual, and conversational services in a consistent yet device appropriate manner. Here we present our recent work and lessons learnt developing a strategic design framework to span 1ft, 2ft and 10ft contexts.
The talk discusses challenges for designing the user experience of applications beyond the desktop or mobile screen. It draws on research projects from this realm and a case study, where we designed a public display showing the household's energy usage, for which we introduced chalkboards as a new prototyping technique.
by Ben Kraal
In this talk, I’ll be describing some of our recent research on Passenger Experience in airports. I’ll show some of the ways we make sense of the complexity of service, from how we investigate it, to how we describe and model it.
by Jason Furnell and Daniel Oertli
Agile is changing the way we create software. Design, and Design Thinking, is becoming pivotal to business success. The UX game is changing, and you need to step up!
This talk will challenge your thinking about your approach to design, and introduce you to new methods for increasing your influence in software and business strategy projects.
This practical presentation is aimed at helping you get your mobile services into customers’ hands early in the design process, and the different ways of exploring mobile user experiences to better inform your design.
23rd–26th August 2011