Wednesday 24th August, 2011
9:00am to 12:30pm
User-centered design research activities produce an enormous quantity of raw data, which must be systematically and rigorously analysed in order to extract meaning and insight.
This workshop will introduce various methods of Synthesis as ways to translate research into meaningful insights. During Synthesis, designers visually explore large quantities of data in an effort to find and understand hidden relationships. These visualizations can then be used to communicate to other members of a design team, or can be used as platforms for the creation of generative sketching or model making. The action of diagramming is a way to actively produce knowledge and meaning.
Workshop participants will learn about how to manage the complexity of gathered data, and through hands-on exercises, will apply various synthesis methods to elicit hidden meaning in gathered data.
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