Conversion optimisation and/or Who's data is it?

A session at UX Camp Brighton 2011

Considering 2 very different subject matters rolled into one session - the first on conversion optimisation and how that blends analytics, user testing and design variations into one and the second discussing what is the UX of Facebook and Google when we aren't the users but the products of such entities.

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Ifraz Mughal

Opening up systems, fixing interfaces that don't quite work, researching how we use technology day to day. Views are my own and may disrupt at times...

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