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The Customer Development Game is an introduction to Customer Development and Lean Startup - and how UX practices can help - that will be presented at Agile 2011.
by Matt Lucht and Colm Britton
A talk about experiences of dealing with UX in a large organisation - challenges faced, improvements being made and questions that need answers.
A write up of the session from Matt is here: http://mattlucht.com/blog/2011/7...
And slides, here: http://www.slideshare.net/mattlu...
It’s my impression that most current UX activity looks more at the customer-facing aspects of IT – a slick brochureware site, a great sales site that makes it easy to convert clicks to revenue, a well designed product – and that the business support systems (BSS) continue to be ugly and clunky, with “sprayed on” fields and little attempt made at orienting them to support the tasks the users need to perform.