Sessions at Web 2.0 Expo New York 2011 about Mobile

Monday 10th October 2011

• HTML5 and the dawn of rich mobile web applications

  by James Pearce

  HTML5 and related technologies enable new ways to build beautiful sites and apps for modern mobile devices. Native developers can now use web technologies to go cross-platform, and web developers can now reach mobile users in familiar, app-like ways. We explore the state of the art in mobile web frameworks, and demo the practical possibilities that this powerful, standards-based approach brings.

  James Pearce

  • HTML5
  • Mobile

  At 1:00pm to 4:00pm, Monday 10th October

  Coverage slide deck slide deck

Tuesday 11th October 2011

• Mobile First

  by Luke Wroblewski

  For years, most Web teams have designed for the desktop. Mobile, if it even happened, was a port off the desktop version, designed and built before anyone even considered the mobile experience. This made perfect sense for a while. Browsing the Web on mobile phones was painful; carriers controlled access to the Web on their devices; and mobile network speeds made everything often grind to a halt.

  But things have changed so dramatically over the past few years that starting with the desktop may be an increasingly backwards way of thinking about a Web product. Designing for mobile first can not only open up new opportunities for growth, it can lead to a better overall user experience for a Web site or application.

  In this presentation, Luke Wroblewski will dig into the three key reasons to consider mobile first: mobile is seeing explosive growth; mobile forces you to focus; and mobile extends your capabilities.

  Luke Wroblewski is currently Chief Product Officer and co-founder of Bagcheck Inc.

  • Mobile

  At 1:30pm to 2:20pm, Tuesday 11th October