Saturday 24th September, 2011
3:00pm to 3:30pm
In 2009, I was involved in content strategy for Elle.cz. What of the original intentions remained to present days? How to ensure that the content strategy could survive a replacement of the full team?
After two years, I’ll look back to evaluate my former role, used methods, deliverables, and implementation of content strategy into use.
Martin runs “Testovací centrum”, a usability lab at Prague. He works as a consultant on user interface design, information architecture and content strategy.
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