Sessions at Wharton Web Conference 2011 about Mobile on Thursday 14th July

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  • Context Is Queen: Designing for Mobile Users

    by Jeff Croft

    There’s a lot of talk today about designing for mobile devices. But isn’t what’s really important designing for mobile users? More and more, our users are accessing our sites and apps in widely varied contexts. What is mean by “context,” as it relates to mobile design? Is reformatting our content to fit on small screens good enough? Are new tools like “responsive web design” the silver bullet we’ve been looking for? Digital product designer Jeff Croft will look at these questions and more in this discussion about designing for mobile users.

    At 3:15pm to 4:45pm, Thursday 14th July