by Sam Cohen
You can build your web presence on wordpress.com, but a stand-alone version of WordPress has more functionality to offer aspiring and experienced bloggers, web developers, and designers.
Do you want to:
A look at how to make a living working with a free product like WordPress. The presentation looks at how bloggers, designers and developers can build authority, revenue and opportunities by supporting open source development.
Jim Raffel and Shelby Sapusek debate WordPress related topics including blogging, networks and new technology and how they pertain to personal and business use. Their disagreements are sometimes minor and sometimes major but the debate is always lively and entertaining.
In a live forum, Jim and Shelby will encourage audience participation to help fuel the conversation.
There are many examples of companies that use customer service to set themselves apart from the competition. In this interactive session, we’ll cover a number of ways that bloggers can help get make their readers feel like valued customers when they visit the blog and to ensure that they’re coming back and staying engaged with the blog community.
Douglas will discuss what plugins you can use to make readers feel welcome, how you can encourage readers to feel loyal to your blog, and get your best visitors coming back more often and engaging more.
by Nile Flores
WordPress as a content management system just makes sense for any purpose. That is why 15% of the Internet today is powered by WordPress. So, why should you use it for your business, blog, or in fact, any type of site? I will be sharing both tools and tips for any niche to help you on your way.
Let me help you think outside the box, whether you are brand new to WordPress, or used WordPress enough, but not sure how to get your site over the next plateau.
Enabling comments doesn’t make a community. Chris Brogan said the difference between an audience and community is which way the chairs are facing. We’ll talk about how to turn those chairs on your WordPress site, why you would want to do that (or not!), and the perils and rewards you’ll find along the way.
Matt will discuss basic strategies for community building, and then end with how to quickly integrate an open-source Vanilla forum to jump-start your efforts.
Many successful businesses began in the WordPress plugin repository. If you’re like most developers, you’ve wondered if your development could make enough money to support yourself and possibly a small business.
Garth Koyle from Event Espresso will teach you how to evaluate whether there is a market for your code and if it’s worth the effort. Learn how to answer these important questions: Who is my target customer and what do they really need?, How big is my target market?, How do I determine what price I should charge?, How profitable will I be or how much money can I make?
by Wally Metts
Even though WordPress is constantly adding new tools and modalities, content is still king. And good content requires concrete, concise and credible writing. Whether you are writing long form or short form blog posts, the basics never change. And we aren’t talking about grammar here—we’re talking about passion, purpose and personality.
Review some things you forgot, renew some energy you’ve lost, and reclaim some content you own with a fresh vision and a clear voice.
With WordPress 3.0 came the power of custom post types (CPTs). They can be rather intimidating to implement for the first time, but I’ll attempt to make your learning curve less steep than mine was.
In this discussion I’ll cover:
I’ll touch on related topics including custom taxonomies, custom metaboxes, and custom page templates for the archives and single post pages for your CPT.
In security circles, WordPress may have a stigma of being insecure however, the community has made great progress in improving the security around WordPress. In this talk, David will discuss what you can do as a user or maintainer of a WordPress site to improve the security beyond relying on the default settings.
David will also take a look at why it is important to pay attention to the security of your sites and cover recent security incidents and the community response.
12th–13th November 2011