Startup Spotlight: Gap Shopper Marketing Challenge

A session at Ad:tech New York 2012

Wednesday 7th November, 2012

3:30pm to 4:30pm (EST)

The ad:tech Startup Spotlight Series is a competition that highlights the most enterprising new companies in digital – and we’ve partnered with Gap to find the next game-changer in shopper marketing! The Gap Shopper Marketing Challenge is a push to find the breakthrough product or service that helps convert browsers into buyers. Whether they’re online, in their cars or in front of the TV, the winning platform will help brands reach shoppers more creatively and effectively. Hundreds of startups entered, but just four made it to the final round. In this session you’ll get to see each of their pitches, learn about their engaging shopper marketing platforms, and watch as the Gap team chooses a winner. The winning startup gets the ad:tech Innovation Award, as well as the chance to take their pitch in-house at Gap.

Key Takeaways:

  • Get a first look at new shopper marketing tools and platforms
  • See what Gap looks for in new product and service pitches

About the speakers

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Michael AMAR

Co-founder & CEO Ifeelgoods Inc., Digital promotion platform. Serial entrepreneur and investor US&EU.

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Todd Sherman

CMO at Point Inside - connecting people to places, products and promotions. Technologies, platform and apps using micro-location base services. bio from Twitter

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Melissa Jun Rowley

Ambassador for Social Innovation, Cause Correspondent, Warrior for love, jazz, rock 'n' roll & all the wild at heart. bio from Twitter

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Austin Gayer

President and COO - ROXIMITY

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Ran Shaul

Executive VP Solutions & Founder - Pursway

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Time 3:30pm4:30pm EST

Date Wed 7th November 2012

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