Keynote one: the changing relationship between art and audiences

A session at AMA conference 2012

Wednesday 11th July, 2012

10:00am to 11:00am (GMT)

Welcome address - Jo Taylor, AMA chair
* Jo will open the conference by outlining the key themes, challenges and opportunities for the rest of us to collectively consider. She will kick start our thinking about how we engage with the different motivations audiences and visitors have and the kind of connections they want with us.

Audience engagement – what does this really mean?
*Andy believes that we are facing the danger of a coming tsunami of indifference for the arts and that the way to counter this is to really listen to what people are saying. In his challenging and thought-provoking session he will outline his vision for Theatre Passe Muraille, the values that they have instilled and why engaging the audience is at the heart of the organisation.

He will explore what 'engagement' really means for the theatre, for its staff, its artists, and its audiences. And will inspire us to consider what relationship we want to have with our communities, what relationship they want to have with us, and what myriad of ways we might use to engage a diverse community of people with our work.

About the speakers

This person is speaking at this event.
Andy McKim

Chair and Artistic Director, Theatre Passe Muraille, Canada

This person is speaking at this event.
Jo Taylor

Consultant, Morris Hargreaves McIntyre

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Time 10:00am11:00am GMT

Date Wed 11th July 2012

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