A Content Strategy Roadmap

A session at An Event Apart Austin 2012

Monday 9th July, 2012

3:15pm to 4:15pm (CST)

How to make a website: discover, define, design, develop, deploy. It’s a familiar framework for most of our project processes. Now along comes this content strategy thing. Sure, it sounds like a great idea, but how does it fit in with what we’re already doing? Kristina will walk us through a typical website project to demonstrate why, how, where, and when content strategy happens.

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Kristina Halvorson

Author, Content Strategy for the Web

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Time 3:15pm4:15pm CST

Date Mon 9th July 2012

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Books by speaker

  • Content Strategy for the Web
  • Content Strategy for the Web

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