What’s Your Problem? Putting Purpose Back into Your Projects

A session at An Event Apart Seattle 2012

Tuesday 3rd April, 2012

3:15pm to 4:15pm (PST)

“What do you do?” has become the standard opening line for getting to know someone. But if you were asked, “Why do you do what you do?” how would you answer? We are too narrowly focused on developing solutions for problems that we don’t understand, don’t care about, or worst of all, don’t actually exist. Life is too short to waste our time expertly creating something that matters to no one. Learn to find your “why.” Discover interviewing techniques to build greater empathy with your users, synthesizing techniques to uncover their underlying inefficiencies and frustrations, and tips to continually draw inspiration and long-term product vision from their lives.

About the speaker

This person is speaking at this event.
Whitney Hess

UX & Mindfulness Coach, Writer and Speaker. Co-Host @DesigningYou. Yogi. JuBu. Empath. Nomad. Namaste ॐ bio from Twitter

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When

Time 3:15pm4:15pm PST

Date Tue 3rd April 2012

Short URL

lanyrd.com/smrrd

Official event site

aneventapart.com/2012/seattle/

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