Apps World 2012 schedule

Tuesday 2nd October 2012

  • Chair's Welcome & opening remarks

    by Thibaut Rouffineau

    At 9:00am to 9:05am, Tuesday 2nd October

  • A Loyalty Scheme for the Entire App Economy

    by Ilja Laurs

    • How to Eliminate sales lost in the checkout process
    • Creating a single loyalty scheme for every developer, no matter the size
    • Generating a new level of commerce for the app economy as nano-payments become a viable income source for developers

    At 9:10am to 9:40am, Tuesday 2nd October

  • Samsung SDKs - What's cooking?

    by Manfred Bortenschlager

    This presentation will give an intro to the latest Samsung SDKs that should help developers producing more great apps and services. The content will span various platforms and SDKs for different appliances such as smartphones, tablets, and TVs. We will also cover some convergence topics.

    At 9:40am to 10:10am, Tuesday 2nd October

  • Case Study: Furious Tribe - Building a cross platform mobile app development strategy

    by Patrick Leddy

    • Building a cohesive mobile development strategy – key considerations
    • Bridge frameworks from HTML5 to multi-platform
    • Examining Sencha - building high performance HMTL5 applications
    • Enabling phonegap developers to build cross platform applications – taking advantage of native hardware interaction
    • Case study development examples from some leading brands : Citibank, RTE, RSA

    At 10:10am to 10:40am, Tuesday 2nd October

  • Round-up of the Windows 8 Developer Camps

    Through August and September Microsoft are running a series of Windows 8 Developer Camps. During this session you will see the best of the Windows 8 DevCamp apps created - hear the stories direct from the developers, learn from their experiences as they demo and talk through apps all the way to launch.

    At 10:40am to 11:40am, Tuesday 2nd October

  • Develop Mobile Apps for Enterprises with SAP Mobile solutions

    by Ian Thain

    Join this session to learn how mobile developers can take advantage of the growing demand for mobile apps in the business sector. Get introduced to the SAP Mobile Platform, the developer and partner programs and the SAP Store to market and sell mobile apps to enterprise customers.

    At 11:40am to 12:10pm, Tuesday 2nd October

  • Delivering video to mobile, tablet and dual-screen apps

    by Adam Marks

    Online video is emerging as a primary content type across the entire device landscape, from mobile phones to tablets to connected TVs. In this session, learn how to use HTML5 and other web technologies to create compelling, multi-platform video experiences. Topics include offline delivery, dual-screen display, and performance optimization.

    At 12:40pm to 1:10pm, Tuesday 2nd October

  • Appsters Awards: Building partnerships to improve app quality

    by Martin Wrigley

    We’re delighted to have the App Quality Alliance (AQuA) assure the quality of this years entries to the Appsters. Having carried out quality and usability health checks of the Appsters Award entries, the App Quality Alliance (AQuA) will take you through their findings - anonymously of course! Where did the apps excel? What were the common pitfalls?

    At 1:50pm to 2:00pm, Tuesday 2nd October

  • The Most Important Minute of Your Life

    by Mike Lee

    There is a question you have answered several times a day, at least since your teens.
    It's the question you hear from everyone you meet, from all of nature.
    It's the question you ask yourself when you look in the mirror, or look down from a tall building.
    It's the question you'll ask yourself in the moment before you die.
    Your answer to this single question, so common you've probably never even noticed it, shapes everything about you, and determines your success.
    It is the most important minute of your life, and it is the doorway to your future.

    At 2:00pm to 2:30pm, Tuesday 2nd October

  • Tizen: Yet another open source project or a different one?

    by Cheng Luo | 罗成

    This presentation will answer the question whether Tizen is just another open source project like Maemo and Moblin or it has its unique and different approach to developers and the market. It will focus on the USP of the Tizen platform from different aspects.

    At 2:30pm to 3:00pm, Tuesday 2nd October

  • Case Study: The Future of Apps in a Content Centric World

    by Claudia Romanini

    Sitting at the crossroads of the physical and digital worlds, Barnes & Noble is in a unique position to be able to see how consumers are weaving together collections of on-line and off-line content, and how different types of content can influence each other. In this session, we will explore how the subconscious blurring of the boundaries between different content types is changing the way we think of apps and their discovery. We covers how these trends impact Barnes & Noble's construction of carefully curated store fronts with better app definition, selection and integration. The routes to achieving this are multiple, but Barnes & Noble's experience suggests that a more curated app store leads to fewer problems with discovery, and better revenues for developers.

    At 3:00pm to 3:30pm, Tuesday 2nd October

  • GeoLocation Panel: Where are you now? Integrating location-based features into apps

    Why should developers look to integrate location into their apps?
    What specific functionality can Geo-location provide, and how can this interact with other elements of your app?
    Services and widgets are available to help integrate location into aps
    Harnessing the power of mobile data through location based apps
    How to turn location information into consumer engagement
    Social media going mobile - can location make apps more social?

    At 4:00pm to 4:30pm, Tuesday 2nd October

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