by Josh Clark
A set of stubborn myths are driving the development of mobile experiences that frustrate more than delight. "Info snacking." "The distracted, rushed mobile user." Those behaviors don't always, or even usually, exist, yet too often we design solely for those contexts, creating mobile apps as lite versions of their desktop counterparts. Instead, mobile apps should almost always do MORE than their desktop counterparts. "Tapworthy" author Josh Clark explains the difficult craft of designing simple interfaces for complex mobile apps, sharing techniques for future-friendly mobile efforts and, along the way, debunking seven stubborn mobile myths.
In this presentation, PPK will describe the mobile world and its 8 to 10 most important players. He'll try to make sense of a confusing ecosystem that web developers will need to learn to know better, and he will go way beyond just iPhone and Android.
Why is Apple so succesful (apart from the quality of its products)? How bad is the Android fragmentation going to be? What about Windows Phone, Tizen, Nokia, Samsung, and all the rest? This session will give you some insight in these important questions.
by James Pearce
You've made your web site fit a 320px screen, but you had a hunch there was more to this whole mobile thing than that. And now you're thinking about geolocation, social design, photo uploading, NFC and augmented reality. Wait, what? CSS3 didn't prepare you for this.
The web is getting a whole lot more exciting, and mobile's at the vanguard. The boundaries between browser and device, device and user - as well as between users and their friends - are where many of its unexplored opportunities lie.
Let's talk about what works, what doesn't, what should, and what will - and discuss the real possibilities and opportunities that standardized device and network APIs can offer. Our hopes and dreams for a rich, contextual, social web will depend on them.
Midway through a project, a client of ours recently said "One thing I'm learning is that it's ok to give up on the desktop experience once it stops making sense". This wasn't an isolated incident. In fact, i'm beginning to think desktop web sites stopped making sense quite a while ago. We've just had nothing viable to replace them with. Mobile apps have given us a glimpse, but I think they're merely a glimpse into something bigger.
Mobile isn't merely a new stage in the evolution of the web, it's not even merely a new context, it's the very early stages of an entirely new system. A system that has already started to shape our environment, affect the way we live, how we choose to connect with others, and how we're able to spend our time. A system that is also slowly unravelling our assumptions and causing us to question the very reason we build web sites, why people visit them, and where the true value of the web actually lies.
16th–18th April 2012