by Guy Podjarny
However, your mobile design decision also comes with performance implications. Each design philosophy has some obvious and some less obvious bottlenecks. Do you redirect three times before getting to your mdot site? Does your mobile page weigh 2 MB because of its responsive design? Does it take forever to enhance your mobile first site on a desktop?
This session will go over the main bottlenecks each approach has, and offer some do's and don'ts. We'll take apart some real world websites, share some tricks and browser implementation insights, and show what was the RIGHT way to do things.
By the end of the presentation, you'll be able to factor performance into your mobile design decision, and know how to make your mobile website - regardless of how you designed it - as fast as it can be.
by Josh Clark
A set of stubborn myths are driving the development of mobile experiences that frustrate more than delight. "Info snacking." "The distracted, rushed mobile user." Those behaviors don't always, or even usually, exist, yet too often we design solely for those contexts, creating mobile apps as lite versions of their desktop counterparts. Instead, mobile apps should almost always do MORE than their desktop counterparts. "Tapworthy" author Josh Clark explains the difficult craft of designing simple interfaces for complex mobile apps, sharing techniques for future-friendly mobile efforts and, along the way, debunking seven stubborn mobile myths.
In this presentation, PPK will describe the mobile world and its 8 to 10 most important players. He'll try to make sense of a confusing ecosystem that web developers will need to learn to know better, and he will go way beyond just iPhone and Android.
Why is Apple so succesful (apart from the quality of its products)? How bad is the Android fragmentation going to be? What about Windows Phone, Tizen, Nokia, Samsung, and all the rest? This session will give you some insight in these important questions.
by Stephen Hay
In our industry, everything changes quickly, usually for the better. We have more and better tools for creating websites and applications that work across multiple platforms. Oddly enough, design workflow hasn't changed much, and what *has* changed is often for worse. Through the years, increasing focus on bloated client deliverables has hurt both content and design, often reducing these disciplines to fill-in-the-blank and color-by-numbers exercises, respectively. Old-school workflow is simply not effective on our multiplatform Web.
In this session, Stephen explores at a content-based approach to design workflow which is grounded in our multiplatform reality, not fixed-width Photoshop comps and overproduced wireframes. You'll learn how to avoid being surprised by the realities of multiplatform websites. You'll learn how to better manage client expectations and development requirements. You've probably heard of designing in the browser; in this session you'll learn a practical approach for actually doing it.
Device diversity is about to get an order of magnitude worse. SmartTVs are hitting the market in mass this year. Sony, LG, Vizio, and Samsung are all shipping televisions with Google TV built in.
And if the rumors that Apple will release a TV this year are true, 2012 will turn out to be the year web developers start to tackle the glass screen hanging on our walls.
Why should web developers focused on mobile learn about the web on TVs? Because TVs represent the next challenge in device proliferation. They share common characteristics with their smaller brethren. They create new challenges and opportunities we haven't encountered yet. And most importantly, learning how to build for TVs helps inform our practices of building for mobile devices.
16th–18th April 2012