Sessions at Big Design Conference 2012 about Collaboration on Friday 1st June

As designers we run into an extreme amount of tension. Let's face it, this won't change. With the potential for vital conversation at any moment of the design process, how can you prepare yourself for battle without going to war?

Workplace conflict, arguments, discussions - Whatever you want to call it, these heated debates can bring design to a halt, emotions to a peak, and projects to disaster. Join me in this interactive panel as we look a the challenges of political agendas and the perils we face to bring about great design.

What You Will Learn

• Impact of Conversational Problems - Quick overview of issues that arise when we handle conversations incorrectly.
• The Warning Signs - We will take a look at indicators of an important conversation (verbal, body cues, internal triggers, etc.)
• Analysis of Past Conversations & Interactions - We will look at some example design / interaction conversations examples.
• Removing YourSelf From The Situation - We will look at techniques to help divorce yourself from the conversation so you can present your most important goals effectively.
• Conversational design patterns - Lastly, we will take a look at apply design patterns to conversations to help identify problematic situations quicker.

For years, Art and Copy ruled the roost in the worlds of advertising and design. But as brand interactions shift from passive to active experiences, the way we connect to customers requires a new partnership. Sapientnitro believes that Brand Strategists and Experience Designers play an integral role in delivering the work that breaks through the noise.

This new partnership is critical during the initial stages of client engagement (discovery, defining) through completion (designing, developing, deploying). Whether we’re redesigning lenscrafters.com or building interactive menu boards for Dunkin’ Donuts, a strong partnership between strategy and experience design is at the foundation of all our work.

What You Will Learn:

• How these two disciplines can partner together to deliver a better end result
• How to get involved in the process/concepting sooner
• How to stay involved longer and actually build things
• How to position yourself, and this new partnership, within your company/agency