by Morgan Hanson
You have seen the commercial where a cowboy talks about herding cats. For Morgan Hanson, he herds creative "cats" in his daily work. Morgan explains how creatives need to move beyond their typical roles in specific silos to better understand the business needs of flexibility, time to market, social channels, and more. If you think you have a hard time herding cats, wait until you hear Morgan's talk about his advertising campaigns, commercials, and short films. People who can successfully herd cats are more effective and efficient at meeting their deadlines and working with creative personalities.
31st May to 2nd June 2012