Designing Documents for Translations and Localization

Historically, translation has been an afterthought to content creation. “Hey, get this brochure translated into French, we have a trade show in Montreal.” That works when necessary, but it’s not exactly a strategy.

What used to be the translation industry is now the GILT (Globalization Internationalization Localization Translation) industry. These are important distinctions, but the most important thing is to get your information and consulting up front. From a 2-page flyer to building a new corporate CMS, engage a GILT consultant/agency from the beginning.

Do you have a bank of culturally appropriate pictures? Does your corporate font work beyond romance languages? Do your designers know how to build translation-friendly files? Come see how the translation sausage is made, and how you can make it easier on yourself and your clients/employer.

What You Will Learn:

• Strengthen your pitches to clients/managers by asking the right questions about the uses/markets for the content you’re designing.
• How to make design decisions that can remain intact as you globalize your content.
• How your project looks in translation software, so you can anticipate and avoid problems.
• How to save time & money in the translation/localization process while ensuring quality is not sacrificed.
• How to pre-plan for your target regions.