Sessions at BlogWorld New York 2012 about ROI in 1A22

Wednesday 6th June 2012

• Social Media ROI

  by Clay Hebert

  In this session, veteran social strategist Clay Hebert challenges you to define “your champagne moment” and outlines how to use SMART objectives to define, calculate and achieve real social media ROI, the frequently discussed but seemingly elusive holy grail of social marketing.

  Key Points
  1. Understanding the real definition of Social Media ROI
  2. How to define SMART objectives for your campaigns
  3. How to track success, including automating your analytics and utilizing sexy dashboards

  • ROI
  • Social Media

  At 11:30am to 12:30pm, Wednesday 6th June

  In 1A22, Jacob K Javits Convention Center