Sessions at BlogWorld New York 2012 about Strategy and Podcasting

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Wednesday 6th June 2012

  • The Future of Podcast Distribution & Content Strategies

    by Noah Shanok, Rob Walch, Kc Wayland and Rob Greenlee

    This session will be a frank and open discussion about current large and smaller podcast distribution platforms and the effective strategies to achieve audience growth. The session will share and discuss future types of distribution platforms that will help content creators reach audiences over the next few years.

    This panel will present experts from all sides of the podcasting and web TV areas. This panel will also discuss how podcasting is becoming one of many ways content providers will distribute and monetize their shows. Are individual podcaster apps the strategy direction for the future or will aggregation platforms still rule and how HTML5 apps could change all of this? How important is Apple iTunes and Zune Marketplace in the future for podcasters? We will look to the audience to engage with us in this very important discussion. If you have questions that you would like us to answer in this topic area during this session then send them to Rob Greenlee at rob@zune.net.

    Key Points
    1. Clear understanding of all the core podcast distribution “Must Be On” platforms and tips to get featured
    2. Understanding of the future direction and trends around podcast and web TV content distribution
    3. How Audio and Video Podcast distribution and audience use is diverging based on screen size

    At 2:30pm to 3:30pm, Wednesday 6th June

    In 1A15, Jacob K Javits Convention Center