by ted murphy
There is often a discrepancy of tens – sometimes hundreds – of dollars between what leading brands and bloggers think a post might be worth. And even if a brand doesn’t want to, a blogger must disclose any compensation or in-kind gifting to avoid FTC penalties. Join Ted Murphy for the unveil of the 2012 State of Social Media Sponsorship Study and learn about top trends and gain strategic guidance for maximizing the money made through a blog.
1. Learn how to attract the attention of top brands and maximize opportunities to monetize content.
2. Setting the valuation: How much is a blog post really worth?
3. Walk away with important data and trends from leading brands and well-known influencers on social media sponsorship.
5th–7th June 2012