Sessions at BlogWorld New York 2012 about Sponsorship and Social Media

Thursday 7th June 2012

• State of Social Media Sponsorship: A Study

  by ted murphy

  There is often a discrepancy of tens – sometimes hundreds – of dollars between what leading brands and bloggers think a post might be worth. And even if a brand doesn’t want to, a blogger must disclose any compensation or in-kind gifting to avoid FTC penalties. Join Ted Murphy for the unveil of the 2012 State of Social Media Sponsorship Study and learn about top trends and gain strategic guidance for maximizing the money made through a blog.

  Key Points
  1. Learn how to attract the attention of top brands and maximize opportunities to monetize content.
  2. Setting the valuation: How much is a blog post really worth?
  3. Walk away with important data and trends from leading brands and well-known influencers on social media sponsorship.

  • Monetization
  • Social Media
  • Sponsorship

  At 9:00am to 10:00am, Thursday 7th June

  In 1A12, Jacob K Javits Convention Center