“If you wrote a blog And no one came to read it Did you write a blog?” You have great content but how valuable is it if no one knows about it? Knowing how to get it discovered is just as important as quality content. Drawing from content consumption data from hundreds of premium publisher sites to assert current content discovery trends and corresponding levels of reader engagement, Outbrain’s CEO, Yaron Galai, will discuss how to amplify your content to help people discover it in areas where they are in read mode across online & social media.
1. How quality content drives reader discovery
2. How to get high quality traffic to your content
3. How to build a highly engaged audience at scale
4. Why an engaged audience is key to optimizing for the new SEO
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