Crisis Management in a viral World

A session at CASE Europe Annual Conference 2012

Thursday 30th August, 2012

10:30am to 11:30am (GMT)

Social media has become much more than a platform
for having a two-way discussion and is now considered an effective tool for reputation and profile management. In this session you will learn important lessons in crisis and issues management through a mix of traditional and social media. Alison Arnot will share her first hand insights and experience of managing crisis communications and Tracy Playle will talk us through examples where social media has had an important role to play and what can be learned from this about how to approach it.

[This is a slight change to the session and speakers advertised in the programme]

About the speakers

This person is speaking at this event.
Alison Arnot

Director, Catalyst Communications

This person is speaking at this event.
Tracy Playle

Strategist for Emerging Trends in Education Communications and Director, Pickle Jar Communications

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Time 10:30am11:30am GMT

Date Thu 30th August 2012

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