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Force.com is the leading PaaS solution designed to let you rapidly build custom applications for the cloud via configuration-driven development, and programatic logic with Apex and Visualforce. With Force.com, you can design open. mobile, social, and real-time apps in the cloud 5 times faster than traditional software development approaches. This session shall provide an overview of the Force.com Platform, and how to get started building your first app in the cloud.