Content Strategy: A Dangerous Method

A session at Confab 2012

Wednesday 16th May, 2012

1:50pm to 2:10pm (CST)

Based on a number of case studies, this session will share some stories about how the content strategist can come to play an unexpected role in the life of their organization. As the title of this session insinuates, the speaker, himself an accidental content strategist, will draw some parallels between the emergent discipline of content strategy and the early years of psychoanalysis. Acknowledgements are offered, in advance, to David Cronenberg.

About the speaker

This person is speaking at this event.
Joe Gollner

By turns, a specialist in intelligent content technologies, an occasional entrepreneur, and a peripatetic business philosopher. bio from Twitter

Sign in to add slides, notes or videos to this session

Tell your friends!


Time 1:50pm2:10pm CST

Date Wed 16th May 2012

Short URL


View the schedule



See something wrong?

Report an issue with this session