Moving the Needle: Test What Matters

A session at Conversion Conference

Monday 25th June, 2012

1:15pm to 2:00pm (CST)

With a myriad of conversion optimization tools, it is easy to get hung up on technology when you should be focused on gaining insights. Learn several powerful ways to gain meaningful insights into what is and is not working on a website. Once you have this, deciding what to test is easy, and the quality of results always follows the quality of the insights.

About the speaker

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Keith Hagen

Co-founder, ConversionIQ

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Time 1:15pm2:00pm CST

Date Mon 25th June 2012

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