Leaky Funnel Forensics: Advanced Strategies for Optimizing Paid Search

A session at Conversion Conference Ft. Lauderdale 2012

Tuesday 9th October, 2012

1:15pm to 2:00pm (UTC)

Is something killing your PPC conversion rate? Suspects include keywords, ad copy, ad creative, landing page and leaking funnels. Learn advanced strategies for uncovering clues and catching the killer using your PPC reports, analytics data and a few helpful tools (many of them free).

About the speaker

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Robert Brady

Director of PPC & Conversion, Trafficado

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Time 1:15pm2:00pm UTC

Date Tue 9th October 2012

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