Efficient & Effective: Testing Enemies Make Nice

A session at Conversion Conference Ft. Lauderdale 2012

  • Nik Rajpal

Wednesday 10th October, 2012

11:15am to 12:00pm (UTC)

It’s a terrible feeling. You’ve been running a conversion program for many months now with too few tests, too many overlapping complications, and too few winners. You want efficiency and effectiveness – two mutually exclusive ideals. Would you settle for a balance? Attend this session to learn how to sort out your process to be more efficient, while drumming up much more effective winning theories for tests

About the speaker

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Nik Rajpal

VP of Client Services, Exclusive Concepts

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Time 11:15am12:00pm UTC

Date Wed 10th October 2012

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