Wednesday 10th October, 2012
2:15pm to 3:00pm
Are you tailoring your web experience for visitors according to culture? There are distinct differences in cultural preferences in the way content is consumed on the web. Colors, navigation methods, image preferences and even how purchase decisions are made all vary between cultural groups - often within a shared language. This session may surprise you with some of the latest research on culturual drivers of conversion. If your organization does business beyond the U.S. borders you don't want to miss this presentation.
Sign in to add slides, notes or videos to this session