Priortizing Testing to Create Easy Conversion Wins

A session at Conversion Conference Ft. Lauderdale 2012

  • Paula Tellez

Wednesday 10th October, 2012

3:30pm to 4:15pm (UTC)

Here's your chance to learn from a large organization that has figured out how to mazimize their testing efforts. Come learn the details behind Dell's formula for testing success:
-Start with data
-Establish success criteria
-Keep it fair
-Communicate and share
Each step will be illustrated with real examples from actual Dell tests.

About the speaker

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Paula Tellez

Director Global Strategic Testing, Dell

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Time 3:30pm4:15pm UTC

Date Wed 10th October 2012

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