Add an eventSessions at Digital Shoreditch Festival 2012 about Branding on Friday 1st June Summit
-
The lesson of jam sandwiches for service developers and marketeers
by Colin Strong
Behavioural economics has a lot to say about service design - what are the different aspects of the sometimes irrational way in which consumers interact with the world influence the design of services? The famous jam sandwic experiment found that consumers struggle to make a purchase when there is too much choice. What simple lessons can be learnt from this fast growing topic that could effect your proposition?
Questions answered :
What aspects of service design will result in the most favourable consumer response? how can I market my proposition most effectively in order to maximise my return on investment? -
Virtual identities - The future of digital branding
With more and more business moving online - What opportunities exist for branding and creating consistent and memorable online experiences.
Questions answered :
How to brand and position digital businesses and online brands? How to effectively build brand equity in a startup digital business? How to gear your digital venture for investment, exit or acquisition?How to brand and position digital businesses and online brands How to effectively build brand equity in a startup digital business How to gear your digital venture for investment, exit or acquisition
-
Table Top: Virtual identities - the future of digital branding
-
Table Tops - session 2
by Costas Michalia, Matt Gypps, Peter Haydock, Rob Whitehead, Steve Karmeinsky, Jonas Altman, Clifford Boobyer and Alex Silbille
Why we started City Meets Tech - Steve Karmeinsky
Virtual identities - The future of digital branding - Clifford Boobyer
How to be pixel perfect - Matt Gypsy, ustwo
Top tips for getting new clients - Alex Sibille, The Future Factory
Connecting the dots - Costas Michalia, Crab Creative
Leadership in the digital age, Peter Haydock, Organisation Science & Research
Future of Fashion - How can technology enhance and accelerate fashion start-ups and companies? - Jonas Altman
Tech City - Is Government Helping or Interfering? - Rob Whitehead, Deputy Director, Centre for London
Schedule incomplete?
Filter by Day
- Monday 21st [Inspire]
- Tuesday 22nd [Innovate]
- Wednesday 23rd [Career]
- Thursday 24th [Capital]
- Friday 25th [Identity]
- Saturday 26th [Game Jam]
- Sunday 27th [Jam & Hack]
- Monday 28th [Growth]
- Tuesday 29th [Next]
- Wednesday 30th [Brands]
- Thursday 31st [Play]
- Friday 1st [Summit]