Sessions at Digital Shoreditch Festival 2012 about Design on Thursday 31st May Play

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  • How do I influence you?

    by James Allsopp

    We as humans are tuned in, or so we think. However certain effectors such as context and emotion can effect our decisions and judgement. This is especially prominent in a GAME like environment.

    From social gaming to full on retain commerce design, learn how to design your experiences to enhance engagement and increase factors such as acquisition, monetization and retention.

    I'll take you through how certain behaviour heuristics can effect how we consciously and unconsciously perceive the digital environment.

    Not just for Game designers, but for brands and retailers who want to engage there customers through unconscious thinking.

    At 3:20pm to 3:30pm, Thursday 31st May

    In Digital Shoreditch Big Top

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