Sessions at Digital Shoreditch Festival 2012 matching your filters Summit

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• Integrating digital tech into real world marketing experiences

  by Matt Law

  Pervasive computing has been a 'thing' for a long time now, and since Minority Report we have all been obsessed and repelled by the potential of digital technology to step out of the box on your desk and into the real world. The technology associated with mobile devices now has put the possibility of this type of communication into the hands of many, but what practically can we do, how do we do it and what is the consumer reaction to it? We will show inspirational case histories from our clients and the wider industry, some real world examples and run through a simple process for creation and realisation.

  Questions answered :
  Great examples to inspire you. A simple process for delivering programs. Managing innovation in marketing agencies. Practical opportunities you can use today and tomorrow.

  Great examples to inspire you A simple process for delivering programs Managing innovation in marketing agencies Practical opportunities you can use today and tomorrow

  • Emerging Technology
  • Mobile

  At 9:50am to 10:05am, Friday 1st June

  In Digital Shoreditch Big Top