Sessions at Digital Shoreditch Festival 2012 of type Intermediate on Monday 28th May Growth

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  • Digital Maze: Exploring The Legal Issues Encountered by Digital Media Companies

    by Suzanne Huges, Laura Dauny and Simon Stokes

    A presentation and workshop by solicitors in the Corporate/IP and IT team at Blake Lapthorn looking at the legal issues facing digital media companies, from starting up through to protection and exploitation of intellectual property, particularly software.

    Questions answered :
    As part of last year's Digital Shoreditch, we worked with the London Metropolitan University to provide one-to-one advice clinics. We were regularly asked about legal issues surrounding the start-up of digital media companies. There was also demand for insight into how a company should best protect its IP - especially any software that the company has developed - and how best to exploit third party IP. We also gave advice on website terms and conditions, user terms, privacy policies, the use of cookies and the processing of personal data. We would love to expand our clinics this year to a full workshop/presentation and focus on the broader legal issues commonly encountered by digital media companies and take questions.

    At 2:00pm to 2:30pm, Monday 28th May

    In Digital Shoreditch Big Top

  • From Xero to infinity and beyond...

    by Richard Heap

    Whether you are a start up or fast growing SME in the Tech and Media sector, making timely decisions is closely linked to future success. Kingston Smith’s Media & Tech partners will be running their ever popular 1-2-1 30 minute business clinics where you will have an opportunity to ask any tax or accounting related question - including funding, R&D claims, tax credits, and the IP patent box. They’ll also be showcasing Xero, the online accounting software increasingly popular with the technology community, where you get more control for am affordable price.

    Questions answered :
    Business Advice, Online accounting systems, funding availability, taxation advice, looking after the books

    At 2:00pm to 2:30pm, Monday 28th May

    In Digital Shoreditch Big Top

  • Bootstrapping for scale - how not to suck at being lean

    by Martin Buhr

    A workshop on how you can scale your site to withstand traffic without throwing hardware at the problem:

    Topics will cover:
    - Really Apache? Lighthttpd, NginX and other wonders
    - Caching, simples!
    - Why your ORM might kill you one day
    - Queueing is not just for the English

    Questions answered :
    1. How can I prepare for scale without spending?
    2. What techniques are out there that I can use that will make me a better developer?

    At 2:30pm to 3:00pm, Monday 28th May

    In Digital Shoreditch Big Top

  • Communicating your startup story and how to go about it

    by Richard Garnett

    Does the idea of presenting your vision terrify you? Do you have a great business idea but struggle to convince others? There is a commonly held belief that to communicate effectively you need the gift of charisma and ‘presence’. Richard Garnett from Present.me disagrees. He believes that presence is a skill that can be learnt, with the right coaching, in a relatively short period of time. Richard is a former RSC actor and so knows one or two things about keeping an audience engaged. He now coaches senior executives at blue chip companies, helping them present in a more effective and engaging way. In this workshop, Richard will explain the psychology behind why some presentations work and some don’t. In a very practical session filled with tips and tricks, he will cover everything from how to ‘click’ with an investor in only 30 seconds to how to create PowerPoint slides that resonate. Do you need help telling your startup story? Then this session is for you.

    Questions answered :
    Why is telling a story vital for startup success? How do you communicate effectively, offline and/or online? What are the secrets to a great presentation?

    At 2:30pm to 3:00pm, Monday 28th May

    In Digital Shoreditch Big Top

  • How European Startups are changing the face of Ecommerce

    by Scott Phillips

    Can be a stand alone or panel. Would love to discuss how the rise of social discovery tools coupled with subscription models and personalization of ecommerce sites are changing how we discover and purchase items online. From crowd sourcing, to social discovery, gaming, quizes, and subscription services, ecommerce firms across europe are changing the way we discover, interact and purchase items online. Stylist Pick, Graze and Rise Art are some examples of European ecommerce businesses which enable people to discover new products through social discovery, and trial new products and services in a low cost subscription model that encourages sampling of new products or services. I'd be happy to introduce Rise Art and how we are helping people discover, connect with and purchase artwork directly from talented rising artists in a risk-free environment. I'd also be happy to organize a panel with other founders of innovative ecommerce businesses including those listed above. See video below for an introduction to Riseart.com

    Questions answered :
    1. How subscription businesses are building competitive businesses in crowded spaces. 2. How social discovery and social commerce are changing buyer behaviour online 3. What new models companies are using to build sustainable e-commerce businesses

    At 2:30pm to 3:00pm, Monday 28th May

    In Digital Shoreditch Big Top

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