Sessions at Digital Shoreditch Festival 2012 of type Creative and Showcase

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Monday 21st May 2012

  • Exhibition; Tesselations and Repetitive structures in Jewellery

    by Marianne Forrest

    An exhibition of Jewellery made with 3D printing techniques and digital technologies. Wild, wonderful and sometimes vibrant responses to the brief of Tesselations and Repetitive structures. The work shown is by students from London Metropolitan University using rapid prototyping for the first time. All are involved in their own style of creative process and are keen to show off their newest creations.

    Questions answered :
    How can new technologies be used to craete new jewellery previously impossible to make by hand? How does it answer the context of exhibition and wearability?

    At 9:00am to 3:30pm, Monday 21st May

    In Digital Shoreditch Big Top

  • I Know Me - a musical

    by Martin Wright

    A special pre-transmission screening of a musical developed for BBC Learning. This musical has been developed for and with young people with learning difficulties.

    Questions answered :
    TV and media content for Special Educational Needs. Talking to audiences with a difference.

    At 9:00am to 3:30pm, Monday 21st May

    In Digital Shoreditch Big Top

Thursday 24th May 2012

  • Hackney Hear: using audio on location

    by Francesca Panetta

    What can new smartphone technologies do for listening on the move? Hear about a world's first in audio on the move right here in Hackney from some of the makers of Hackney Hear. Triggering audio via GPS-location, Hackney Hear provides an innovative way to explore and rediscover London Fields through the stories of residents, local celebrities and archive, along with new commissions from award-winning artists in the area.

    Questions answered :
    What is Hackney Hear? What does it mean for the future of audio on the move? And how can smartphones help content providers and technologists come up with new creative ways of telling stories through sound?

    At 11:10am to 11:13am, Thursday 24th May

    In Digital Shoreditch Big Top

Tuesday 29th May 2012

  • Cirque de Mobile – a showcase of tomorrow's weird and wonderful mobile technology

    by Ben Scott Robinson

    Ladies and gentlemen, introducing Ben Scott Robinson, one of inventors of the world’s first colour mobile site and Creative Director of We Love Mobile, Shoreditch’s full service creative mobile company, presents a preview of tomorrow’s world. Emerging mobile tech and how the future human will use it, including the ways in which augmented reality and near-field communication will bridge physical and digital worlds will be the focus of this session. Ben will present these concepts in context of some new, hot off the press projects currently in development at We Love Mobile.

    Questions answered:

    • How consumer and brand engagement is changing and its future direction
    • How brands encourage loyalty through rich engagement
    • How mobile is going to save the TV advert
    • How mobile is going to change the way we shop forever
    • How the double screen is going to shape the future

    At 11:25am to 11:35am, Tuesday 29th May

    In Digital Shoreditch Big Top

  • Inflight Mobile: Pushing your knowledge base and boundaries to achieve results

    by Lawrence Kitson

    It's easy to stay in your comfort zone and follow tried and tested paths to success. Breaking out of your comfort zone can take you in new directions, but this requires internal reflection, investment and ultimately risk. This talk will demonstrate how through collaboration, utilising your strengths, passion and aspirations, you can create opportunities through the development of future facing concepts and disruptive thinking.

    Questions answered :
    What is the future of In-flight Entertainment and Airline service offerings? What has Mobile and designing for multi-platform got to do with it? How can applying your strengths & passion to your aspirations result in new opportunities?

    At 11:55am to 12:05pm, Tuesday 29th May

    In Digital Shoreditch Big Top

  • Table Top: Open design - science engagement

    by Robert Phillips

    The public are engaging with the process of manufacturing their own products through digital fabrication. When people have this much freedom to create their own objects, who has the responsibility for their disposal? Open design is embracing this democratisation of innovation and enabling people to make their own products with greater ease: this maker movement will soon change the way we think about products. This approach is not a replacement for mass manufacture but an extension of what is achievable with a new toolbox, solving different problems and addressing new needs. These digital tools are enabling participants with limited skill to create objects… but are they products yet?

    Questions answered :
    Engaging with a wider audience, widening participation, the ability to bounce concepts off a wider audience and predictions of how this could work in the future.

    At 1:00pm to 1:30pm, Tuesday 29th May

    In Digital Shoreditch Big Top

Wednesday 30th May 2012

  • Socially conscious media for the socially savvy

    by Matt Morgan

    Moonshine Media’s campaign for the Prince’s Rainforest Project used frogs from Framestore to entice page viewers to sign up and save the rainforest.  Once the call to action was answered, viewers could self-edit their own video in between comments from luminaries from Pele to the Dalia Lama, creating personal entertaining content to forward on to friends. We’ll demonstrate how to mobilise the socially savvy to do what they want to do whilst hitting your campaign targets.  Putting your viewer at the heart of the campaign can make for popular content, but it takes skill and dexterity to simultaneously sell-in the brand. Questions answered : How did a digital frog help saved the rain forest.

    How did a digital frog help saved the rain forest? How do you coax Polar Bears cross Platform?

    At 12:25pm to 12:40pm, Wednesday 30th May

    In Digital Shoreditch Big Top

Thursday 31st May 2012

  • uKinect- gesture recognition games

    by Jonathan Hassell

    Using Microsoft's Kinect technology the Gamelab team have developed the first stages of a gesture recognition system game for kids with learning disabilities

    Questions answered :
    Designing Games for Learning for SEN.

    At 12:20pm to 12:35pm, Thursday 31st May

    In Digital Shoreditch Big Top

  • Table Top: Quantified Self for non-tech geeks

    by Bruce Hellman

    The Quantified Self movement is getting lots of interest, with new devices (Nike Fuleband, Jawbone Up), websites (Tic Trac, Track Ignite) and apps appearing. Most products and services are designed from the point of view of the technology; not the end user. How can things be designed from the user's perspective, being simple to use an beautiful in order to attract the non-geeks? We're having a try with uMotif.com and would like to share our story Questions answered : Is Quantified Self going to become mainstream? How to attract the non-tech geek? Does uMotif have an interesting approach?

    At 1:45pm to 2:15pm, Thursday 31st May

    In Digital Shoreditch Big Top

Friday 1st June 2012

  • How to be pixel perfect.

    by Matt Gypps

    Pixels are the building blocks of all the visual design we do here at ustwo™, but are so often relegated to mere afterthought in the excitement of working with colours and styles. We believe in inducting all our designers into the school of pixels with our Pixel Perfect Precision™ (PPP™) guide. The aim of this showcase is to bring to everyone’s attention the PPP™ document and to give pixels the care and attention they deserve, to make sure we get the simple things right.

    Questions answered :
    How to be pixel perfect when designing?

    At 12:25pm to 12:30pm, Friday 1st June

    In Digital Shoreditch Big Top


  • FireFly - Night Game

    by Pollie Barden

    Come play Firefly on June 18th as part of Hide & Seek's sandpit. Find info here: http://www.fireflygame.com/

    A tagging game that explores temporal memory, and exploits the balance of collaboration and competition. The action takes place at night. Your first strategic move is the clothing you wear. Players, wearing Flashing LED badges will compete to see who can steal the most badges from other players. However, the prize you seek may be your down fall. You will have to be clever to succeed.

    Questions answered :
    Through the game, we will be engaging the audience in dialogue about collaboration and competition and how that can translate into the creative process. How do we handle making quick decisions with limited and ever changing information. It is the strategy or the outcome that determines success?

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