TESTIMONIES is an art project led by the artist Lorenzo Belenguer that records Londoners’ personal stories and expectations about the 1948 Olympic Games and the London 2012 Olympic and Paralympic Games. It aims to empower conversation about this historic event, to compare with the 1948 Olympic Games and provide a legacy. The project will be broadcast around London in the format of video installations during the summer of 2012.Lorenzo and Emilie Giles, the Social Media Coordinator, are inviting everyone at Digital Shoreditch to see a preview of this and experience the project through an installation.
Social media is a huge part of the project as TESTIMONIES also collects stories over Twitter, Facebook and Vimeo. As part of the Identity day we are inviting people to give us their testimony through a video interview which will be uploaded to a bank of stories told by those who have participated in the project. Testimonies can be tweeted using the hashtag #ThisIsMyTestimony London and we also invite you to leave your stories on the TESTIMONIES London Facebook wall. More information can be found on www.LondonersTestimonies.com
by Cate Trotter
The Cutting Edge of Social Media offers an overview of key social media trends for 2012 and beyond. We will explore how more and more web traffic is heading towards social media and impacting SEO. How social media is offering new ways to purchase items through a personalised experience. A look at the websites and hardware that will be central to these trends. Examples from small and large businesses that are already acting on these trends to get ahead. Recommendations of practical and affordable tools that you can use in your business to take the lead without the need for technical know-how. An information pack to take away.
Questions answered :
Whats in store for the future of social media in 2012 and beyond? How to take action and prepare for these changes. Who's ahead in social media and what can I learn from them? Which tools can help my business take the lead in social media?
- the drivers behind Facebook fatigue - the social graph vs. the interest graph - the rise of SoLoMo apps (social, local, mobile) and frictionless sharing - niche networks and the real-life graph - Predictions: Socially Augmented Reality
Questions answered :
After people start leaving Facebook (or using it for self-promotion and global contact list)...where will they flock? (and what the business model behind that?)
by Lauren Dyer
As social media is one platform that constantly evolves. There are many things you have to watch out for when trying to reach out and communicate with your audience in advertising! This session is about what to do about that! Questions answered : What are the do's and don'ts for social media?
Do's and Don'ts for social media
21st May to 1st June 2012