Many brands have become obsessed with the number of likes, follows and other social metrics. Jeremy will outline how you measure what counts, and also how you convert likes into real value for your organisation. Jeremy will also share how leading brands increasingly tell stories rather than "do marketing".
Head of Social Strategy, TBG Digital
Head of Social Strategy @TBGDigital. Ex-Giraffe keeper. Cyclist.
Pinterest lover. Passionate about awarding winning creative that
delivers a strong ROI.
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