Thursday 31st May, 2012
1:45pm to 2:15pm
The Quantified Self movement is getting lots of interest, with new devices (Nike Fuleband, Jawbone Up), websites (Tic Trac, Track Ignite) and apps appearing. Most products and services are designed from the point of view of the technology; not the end user. How can things be designed from the user's perspective, being simple to use an beautiful in order to attract the non-geeks? We're having a try with uMotif.com and would like to share our story Questions answered : Is Quantified Self going to become mainstream? How to attract the non-tech geek? Does uMotif have an interesting approach?
Co-Founder, uMotif Limited
After wanting to know how badly his new son was sleeping, uMotif co-founder Bruce decided he needed to keep a track of things. Problem is other apps are too complicated and he stopped using them; so the uMotif concept was born.
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