Friday 1st June, 2012
10:35am to 10:55am
Who called the cab? Or how apps change the everyday. As technology becomes friendlier and easier to use, new opportunities (and unexpected challenges) arise. This talk is about how apps connect us in new liberating ways. It will focus on: - How apps disrupt barriers (Hailo) - How apps change behaviors - How apps connect disparate ecosystems (O2 Priority Moments case study)
Questions answered :
How apps disrupt barriers (Hailo) - How apps change behaviors - How apps connect disparate ecosystems (O2 Priority Moments case study)
Creative Director R/GA London.
he heads up the interaction design department and leads a multi-disciplinary team of copywriters, interaction and visual designers on the Pearson, BBC and O2 accounts. Previously, at R/GA New York, he worked on pioneering projects for Verizon, Goldman Sachs, Bank of America and Avaya.
Executive Creative Director, R/GA London
As VP, Executive Creative Director, R/GA London, James leads the creative department and general direction of the agency alongside the MD, Jim Moffatt. Since the inception of R/GA’s London office in 2006, James has been a driving force, leading the business from a team of five people initially serving the Nokia global marketing account to a team of over 100 people operating across 14 industry-leading brands including Aston Martin, the BBC, Nokia, Nike, O2, and Pearson.
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