Table Top: From 0 to 100000 users in 1 hour

BrightLemon – the digital community specialists – will show you ten ways to grow your user base by 100,000. We will be hosting a hand’s on workshop which will walk you through the planning of an online community. You will be helped to put together a high level project strategy, identify your key users, discuss technical considerations and define your metrics of success. The workshop is a great opportunity to take advantage of BrightLemon’s expertise in developing online communities. Either if you manage an online community or are planning one, this workshop will help you increase your user base. Being experts in developing digital communities, BrightLemon has implemented similar workshops on clients such Amnesty International, the British Council, Business in the Community, Fujitsu Siemans, the Greater London Authority, the Tate Modern, TeachFirst, University of Cambridge and the Victoria & Albert Museum. BrightLemon has increased user interaction for Amnesty International by 1200%, linked 25% of all schools in the UK for the Department for Education and created a community of over 100,000 users for the British Council.

What will we cover? It will be an interactive workshop which will cover the following:

• Ten points which will help you grow your online community
• Identifying your high level strategy
• User analysis including metrics of success, users types, user needs, personas and user stories
• Information architecture including sitemaps, workflows and issue constraints Who should attend?
• Digital marketing manager, brand managers and key decision makers
• People that are considering building an online community
• People that manage an online community

Questions answered: How do I start planning for an online community? - What are the benefits of growing on online community? - How do I increase my user base?