Women in Tech

A session at Digital Shoreditch Festival 2012

  • Jennifer Sheridan
  • Nela Brown
  • Al James

Tuesday 22nd May, 2012

4:00pm to 5:00pm (GMT)

A forum for solutions

As we all know, women are dramatically under represented in the digital and technology sectors. Recognising diversity means understanding how people’s differences and similarities can be mobilised for the benefit of the individual, the organisation and society as a whole. Different groups of people offer different skills that can improve an organisation’s ability to deliver goods and services, adding value and sustainable competitive advantage. This holds true for all organisations whether they are large or small, public or private or not for profit.

INNOVATE’s Women in Tech panel will consider solutions to these problems. The panel will include short presentations from academics, business women, feminist organisations and educators. We expect the outcomes of these debates will be further developed through Creative Works London, a new AHRC funded London based centre which aims to bring together academics and the cultural and creative industries through joint research, people swaps and a creative vouchers scheme, which will provide resources. Evelyn Wilson from The Culture Capital Exchange will make a short presentation about these opportunities.

This event will produce a lively and pertinent debate and will include real opportunities to develop ongoing activity with the universities.

Delegates are very welcome to bring babies and children to this event. Child friendly refreshments will be provided.

About the speakers

This person is speaking at this event.
Jennifer Sheridan

Jennifer Sheridan is the award-winning Founder and CEO of Togeva Ltd. (pronounced “Together” but with an East End accent)

Togeva, a startup in Tech City formed in July 2011. Togeva has developed a Live Sharing™ Platform for smartphones and tablets that allow people to share digital content in realtime even when far apart.
In 2010, Jennifer noticed that there was a lack of collaborative design apps on the market and so with a PhD in Computer Science under her belt, she used whatever spare time she had in the evenings and after work to develop art and design mobile apps. She piloted her first app, Graffito, which allows users to paint graffiti-like art on their mobiles, in the summer of 2010. Several months later, she decided to leave her job as a software developer in educational research and a consultant at an investment bank in order to work on her new venture full time.
After piloting her first app, Jennifer’s won an ICtomorrow Digital Innovation Award presented at the BAFTA and Best Interactive Experience at the British Computer Society’s Conference on Human Computer Interaction. She then caught the attention of the UK Department of Trade and Industry (UKTI) and was selected for the UKTI’s Global Entrepreneur Programme. Recently she was awarded Top Ten Entrepreneur status at the UKTI’s Tech City Entrepreneur Festival.
Jennifer’s Live Sharing Platform and Apps have amassed tens of thousands of users in over 100 countries and she recently secured seed funding which she is using to expand her team.

This person is speaking at this event.
Nela Brown

Nela is currently undertaking PhD research supported by EPSRC at Queen Mary, University of London, also a leader of G.Hack

Nela Brown is a Croatian sound artist, composer and sound designer currently based in London. In the mid 90’s she toured Europe with her Croatian rock band, continuing her music career in London studying jazz and playing with various rock, jazz and funk ensembles. After graduating with a BA (Hons) in Sonic Arts, she got involved in designing sound for contemporary theatre, dance, interactive installations and documentaries as well as exhibiting her electroacoustic work.
Her sound work in the past few years has been heard by the audiences across Canada, Italy, Brazil, Spain, Czech Republic, England, Scotland and US where she was invited to present her work at USITT Conference and Yale School of Drama.

Nela is currently undertaking PhD research supported by EPSRC at Queen Mary, University of London, where she is also a leader of WISE@QMUL (women in science and engineering society) and G.Hack (art & technology lab for women focusing on sharing knowledge and developing interactive media projects through collaboration with other universities and industry partners).

Nela has recently been selected as one of the winners of the 2012 BCS Women Poster Competition and her poster will be reproduced and used in schools to inspire young girls and young women to consider careers in IT and computing.

This person is speaking at this event.
Sophie McDonald

Co-founder and producer, MzTEK

In 2009 Sophie co-founded MzTEK, a women's art and technology education initiative aimed at providing accessible technology training and networking opportunities to women working within the arts and technology.
Sophie is an artist, developer, producer and co-founder of sketchPatch, an online computer-programming playground for coders, artists and designers. sketchPatch makes the programming language 'Processing' accessible to a broad audience through a shared learning environment, and provides a platform for cross cultural collaboration.
Sophie’s interest lies in providing accessible learning opportunities within the arts and technology as a way to encourage participation from underrepresented groups working within the field. She is interested in opportunities for creative exploration of technology at the designer/maker end of technology. Sophie is director of Popup Pixels Ltd (2010) (popuppixels.com), a creative media company developing Apps for the iPad and iPhone and producing creative technology workshops for clients including V&A, Barbican, Generating Genius, and Maker Faire.

This person is speaking at this event.
Al James

Senior Lecturer in Economic Geography at Queen Mary, University of London

University of London (e-mail: a.james@qmul.ac.uk). His research interests are in gendered geographies of work-life and employment; high tech regional learning, innovation and entrepreneurship; and worker empowerment in India's New Service Economy. A recent project was concerned with repositioning the so-called 'business case' for work-life balance (WLB). It explored gendered patterns of work-life conflict amongst IT professionals in Dublin and Cambridge; the kinds of WLB arrangements that different worker cohorts find most useful in reconciling those conflicts; and how worker uptake of those preferred WLB arrangements enhances learning and innovation processes within and across firms. His current work is looking to extend these debates to Stay At Home Dads and the contemporary regendering of care in the UK. Al's research has been funded by the ESRC, AHRC, and Nuffield Foundation.

This person is speaking at this event.
Jo Twist


Dr Twist comes from Channel 4 as Commissioning Editor for Education where she commissioned Digital Emmy-winning Battlefront II, a stable of games, and social media projects. Previous positions include Multiplatform Commissioner for BBC Entertainment & Switch, BBC Three Multiplatform Channel Editor and in a former life was a technology reporter for BBC News. With a background in digital media, education, creative technology and youth culture, Twist brings a wealth of experience in all aspects of interactive entertainment including media, technical innovation and creativity, commercial and political issues.

Can't decide on a day? get a FESTIVAL PASS

Access all days for the big top programme

Get festival pass

3 attendees

  • Doctoe
  • Julian Blake
  • MzTEK

Sign in to add slides, notes or videos to this session

Sign in to track this session

Tell your friends!


Time 4:00pm5:00pm GMT

Date Tue 22nd May 2012

Session type


Short URL


Official event site


View the schedule



See something wrong?

Report an issue with this session